Attributes

Crisis-Tested

Brands that survived and adapted through major economic downturns, political transitions, or market disruptions, demonstrating proven resilience.

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Crisis-Tested

Proven Resilience

Crisis survival proves operational resilience and founder adaptability that fair-weather brands lack. These stress-tested businesses demonstrate downside protection and strategic flexibility—lowering investment risk through proven ability to navigate uncertainty and emerge stronger.

Explore Brands by Location

Interactive map showing brand locations across the Global South. Use proximity search, view regional clusters, and explore nearby brands.

Resilient Brands

Applecrumby
$4.69M funded
REVENUE
Resilience Profile

Applecrumby

Nine years between funding rounds—surviving on margins while competitors burned cash. Now holds the world's first TCF diaper patent.

Petaling Jaya 🇲🇾
Ghee Hiang
Undisclosed
REVENUE
Resilience Profile

Ghee Hiang

168 years old, seven years in court. Four families at war nearly destroyed Malaysia's oldest confectionery. Sesame oil—not pastries—now generates 70% of revenue.

George Town, Penang 🇲🇾
Dezan Shira & Associates
$40-50M
REVENUE
Resilience Profile

Dezan Shira & Associates

A misspelled surname, $500, and Deng's Southern Tour. Thirty-two years later: 40+ offices, $50M revenue, six crises survived by staying put.

Hong Kong 🇨🇳
Dragonfly Therapeutic Retreat
$5-10M
REVENUE
Resilience Profile

Dragonfly Therapeutic Retreat

Launched during SARS into Shanghai's missing middle. Academy-trained consistency made quality exportable—China's first service brand abroad.

Shanghai 🇨🇳
Sela
~USD 200M
REVENUE
Resilience Profile

Sela

Hebrew name. Israeli design. Chinese production. Russian stores. Boris Ostrobrod disguised "Russian" as "foreign" when domestic meant cheap.

Saint Petersburg 🇷🇺
ESSE
$1.8M
REVENUE
Resilience Profile

ESSE

Igor Samsonov died at 46. Eleven months later, Forbes crowned ESSE Winery of the Year. His quality systems outlived him—Crimea's boldest bet.

Dolinnoe, Crimea 🇷🇺
Lhamour
$1-9M
REVENUE
Resilience Profile

Lhamour

Mongolia's first refill station—seven years before Western clean beauty. When consumers can't afford packaging, necessity becomes moat.

Ulaanbaatar 🇲🇳
Walk of Shame
$5-15M
REVENUE
Resilience Profile

Walk of Shame

Provincial Ufa to Paris Fashion Week. Zero ad budget, Instagram-first. 150 stockists at peak—yet founder admits "endless doubts" despite success.

Moscow 🇷🇺
Abrau-Durso
$60-80M
REVENUE
Resilience Profile

Abrau-Durso

When 2022 sanctions shut Western markets, Abrau-Durso tripled China sales in 90 days—152 years of heritage opening doors startups can't.

Novorossiysk, Krasnodar 🇷🇺

Profiled Brands

Massandra

Massandra

Prince Lev Golitsyn founded Massandra in 1894 to serve the tsars. Seven tunnels now preserve over a million bottles dating to the 18th century.

Yalta, Crimea 🇷🇺

Complete Directory

Searchable listing of all brands in this dimension

Brand City Country Year Revenue WebsiteTier

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