Markets

Senegal

A stable West African democracy of nearly 19 million consumers anchoring the WAEMU franc zone, where a founder cohort forged in the 1994 CFA devaluation now builds export-grade brands in food processing, couture textiles, and natural cosmetics.

0 Brands
Senegal

West Africa's Founder Frontier

West Africa's most stable democracy and the anchor of the CFA franc zone, where a founder cohort forged in the 1994 devaluation builds export-grade brands in food processing, couture textiles, and natural cosmetics β€” largely undocumented by institutional capital.

Population 19M
GDP $36 billion
Growth 8.3%
Premium Growth 12%

Trade Access for Senegal Brands

Trade accessible
Trade restricted

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website: feature.properties.website || '', tier: feature.properties.arcStatus || 'basic' })); this.loading = false; // Update hero brand count const heroCount = document.getElementById('hero-brand-count'); if (heroCount) { const brandWord = this.brands.length === 1 ? 'brand' : 'Brands'; heroCount.innerHTML = this.brands.length + ' ' + brandWord; } console.log('Loaded ' + this.brands.length + ' brands for ' + taxonomyType + ': ' + termSlug); } catch (error) { console.error('Error loading brand data:', error); this.brands = []; this.loading = false; } // Initialize filters from URL parameters const params = new URLSearchParams(window.location.search); if (params.has('search')) this.search = params.get('search'); if (params.has('country')) this.country = params.get('country'); if (params.has('tier')) this.brandTier = params.get('tier'); if (params.has('website')) this.hasWebsite = params.get('website') === 'true'; // Watch for filter changes and update URL (debounced for search) let searchTimeout; this.$watch('search', () => { clearTimeout(searchTimeout); searchTimeout = setTimeout(() => this.updateURL(), 300); }); this.$watch('country', () => this.updateURL()); this.$watch('brandTier', () => this.updateURL()); this.$watch('hasWebsite', () => this.updateURL()); }, updateURL() { const params = new URLSearchParams(); if (this.search) params.set('search', this.search); if (this.country) params.set('country', this.country); if (this.brandTier) params.set('tier', this.brandTier); if (this.hasWebsite) params.set('website', 'true'); const newURL = params.toString() ? window.location.pathname + '?' + params.toString() : window.location.pathname; window.history.pushState({}, '', newURL); }, get activeFilterCount() { let count = 0; if (this.search) count++; if (this.country) count++; if (this.brandTier) count++; if (this.hasWebsite) count++; return count; }, get filteredBrands() { return this.brands.filter(brand => { const matchesSearch = !this.search || brand.name.toLowerCase().includes(this.search.toLowerCase()); const matchesCountry = !this.country || brand.countryCode === this.country; const matchesTier = !this.brandTier || brand.tier === this.brandTier; const matchesWebsite = !this.hasWebsite || brand.website; return matchesSearch && matchesCountry && matchesTier && matchesWebsite; }); }, get sortedBrands() { return [...this.filteredBrands].sort((a, b) => { let aVal, bVal; if (this.sortBy === 'founded') { aVal = a.founded || 0; bVal = b.founded || 0; } else if (this.sortBy === 'tier') { const tierOrder = { 'complete': 3, 'partial': 2, 'basic': 1 }; aVal = tierOrder[a.tier] || 0; bVal = tierOrder[b.tier] || 0; } else if (this.sortBy === 'country') { aVal = a.country || ''; bVal = b.country || ''; } else if (this.sortBy === 'city') { aVal = a.city || ''; bVal = b.city || ''; } else { aVal = a.name || ''; bVal = b.name || ''; } if (this.sortDirection === 'asc') { return aVal > bVal ? 1 : aVal < bVal ? -1 : 0; } else { return aVal < bVal ? 1 : aVal > bVal ? -1 : 0; } }); }, get visibleCount() { return this.filteredBrands.length; }, get uniqueCountries() { return [...new Set(this.brands.map(b => b.countryCode).filter(c => c))].sort(); }, getCountryName(code) { const countryNames = { 'ru': 'Russia', 'cn': 'China', 'mn': 'Mongolia', 'et': 'Ethiopia', 'in': 'India' }; return countryNames[code] || code.toUpperCase(); }, clearAllFilters() { this.search = ''; this.country = ''; this.brandTier = ''; this.hasWebsite = false; }, removeFilter(filterName) { if (filterName === 'search') this.search = ''; else if (filterName === 'country') this.country = ''; else if (filterName === 'tier') this.brandTier = ''; else if (filterName === 'website') this.hasWebsite = false; }, sortTable(column) { if (this.sortBy === column) { this.sortDirection = this.sortDirection === 'asc' ? 'desc' : 'asc'; } else { this.sortBy = column; this.sortDirection = (column === 'founded') ? 'desc' : 'asc'; } }, downloadCSV() { const headers = ['Brand', 'City', 'Country', 'Founded', 'Website', 'Tier']; let csv = headers.join(',') + '\n'; this.sortedBrands.forEach(brand => { const rowData = [ this.escapeCSV(brand.name), this.escapeCSV(brand.city || 'β€”'), this.escapeCSV(brand.country || 'β€”'), this.escapeCSV(brand.founded ? String(brand.founded) : 'β€”'), this.escapeCSV(brand.website || 'β€”'), this.escapeCSV(brand.tier) ]; csv += rowData.join(',') + '\n'; }); const blob = new Blob([csv], { type: 'text/csv;charset=utf-8;' }); const link = document.createElement('a'); const url = URL.createObjectURL(blob); const today = new Date().toISOString().split('T')[0]; let filename = 'senegal-directory-' + today; if (this.activeFilterCount > 0) { filename += '-filtered'; } filename += '.csv'; link.setAttribute('href', url); link.setAttribute('download', filename); link.style.visibility = 'hidden'; document.body.appendChild(link); link.click(); document.body.removeChild(link); }, escapeCSV(str) { if (!str) return ''; const comma = String.fromCharCode(44); const quote = String.fromCharCode(34); const newline = String.fromCharCode(10); if (str.includes(comma) || str.includes(quote) || str.includes(newline)) { return quote + str.replace(new RegExp(quote, 'g'), quote + quote) + quote; } return str; } }" class="directory-table-container">
Brand City Country Year WebsiteTier
End of Directory Listing (Hub-only feature) */}}

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